SEGRO 100 Year Anniversary Experience

SEGRO Centenary
As part of their 100th-anniversary celebrations, SEGRO plc, the UK's largest property company, contacted VMI Studio to create a Virtual Reality experience that would allow them to tell the story of the companies past, present, and future. We worked alongside SEGRO's team and a local historian to piece together the history of the company from a small setup restoring vehicles returning from WW1, in Slough, to its current position as a global powerhouse in logistics. We story-boarded a concept for a VR experience. This exploration was a huge success and led to the creation of a portable experience that combines the latest in VR, Motion Capture, and meticulous historical recreation. The experience has toured the UK & Europe, being exhibited to the general public including schools as an education piece.